Responsive (Mobile) Web Design
Responsive web design refers to a design strategy that creates websites that work well for mobile, tablet, and desktop devices. Websites without responsive design risk alienating a significant number of users.
Additionally, Google looks at “mobile-friendliness” as a parameter for ranking.
These days EVERYONE is on their phone or tablet
Businesses without a mobile website are falling behind at an alarming rate, because 8 in 10 visitors will stop engaging with a website that doesn’t display well on their device. It’s way too easy for users to hit the back button and try a rival business instead, and Google even ranks websites that don’t use mobile responsive design lower in their search.